Now part of the Adidas group, Rockport continue to expand their brand and fashion lines, continuing to strive for their brand philosophy – providing their customers with fashionable shoes that have the “walkability” factor. Rockport was first founded in 1971 and since that day has been entirely focused on creating a brand that includes the latest innovations of technology, the highest of qualities and a brand that is globally recognised for its exceptional calibre.
Teaming up with Adidas has allowed Rockport to use the same technologies that are used within athletic shoes to create shoes for their more casual customers that are both lightweight and comfortable. Providing innovative new designs and an individuality that enables Rockport to be brand of the future, including the latest adiPRENE® technology. This is a dual comfort feature within the majority of Rockport shoes, targeting both the heel and forefront of the foot. The adiPRENE feature targets the heel of the foot, giving additional padding which allows for extra support upon impact, absorbing shocks that are felt over the entire body. The adiPRENE+ features within the forefront of the shoe, providing additional flexibility and propulsion in the push-off of the foot.
Since 2009, Rockport have continued to expand their designs, particularly within their ladies shoes, and now supply globally to 55 different markets. The Rockport designs are always innovative, in-keeping with fashion trends whilst always maintaining their comfort to give them their “walkability”.
Popular designs of Rockports include the Mens World Tour shoes that have design features such as the EVA footbed, providing greater stability and comfort when walking. Additionally, the Charlesview Rockport collection have a traditional Oxford shoe look that provides the shoes with a style that is suitable for any occasion.
Ladies footwear has been increased dramatically since 2009 and now contains sensational new lines in the form of a variety of shoes from ladies shoes to boots. The ladies boots, such as the Rockport Comfort Craving Corded Mid Ladies Boot continue to employ the “walkability” factor, with adiPRENE technology employed within the boot. Equally, designs like the casual ladies shoes provide shoes of comfort and style, incorporating features such as a washable other that allows for easy maintenance and a shoe that maintains its high-quality from the day of purchase.
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